The first Lviv Croissants location in the USA has opened in Atlanta, Georgia, according to the company's press service.
Outside Ukraine, the restaurant chain is also represented in Poland and Slovakia.
"The choice of location was influenced by the potential of Georgia: it has a dynamic yet not oversaturated food market," the company stated.
The first Lviv Croissants in the USA was opened by Fast Food Franchising Group USA Inc. in partnership with Ukrainian expat Brett Larabi.
Co-owner of Lviv Croissants, Andrii Halytskyi, met Brett at the International Franchise Expo in New York in 2018, and since then, they have been considering expanding the brand into the American market.
“The move to the American market was long and challenging because it is fundamentally different from the European market. But we are definitely not going to stop and are already negotiating with potential franchisees,” Halytskyi said.
The core menu of American Lviv Croissants, as in Ukraine, features freshly baked croissants. To support this, production has been launched, which will eventually be able to supply up to 20 restaurants in North America.
