Lutsk's misto.cafe received the Red Dot Award 2024 in the category of Brands & Communication Design (subcategory Advertising).
The logo, identity, and design were developed by the Ukrainian company ideil. All the branding, the team explains, grew out of the forms of Lutsk.
"The Red Dot award will allow us to tell more about Lutsk, about entrepreneurs, about the development of civil society in Ukraine. And it's especially touching that this is the first award in Lutsk," says Vadym Makhamed, CEO of the IT company ideil and co-founder of misto.cafe.
Since the inception of the award, Ukraine has won over 130 Red Dot awards. In the category of Brands & Communication Design, there are more than a hundred.
