Ukraine has its official account on Spotify

27 Dec, 2021

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Ukraine has its official account on Spotify

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The Ukrainian Institute, Ukrainian media about music Slukh, and Ministry of Foreign affairs jointly created the account. You can officially listen to Ukraine on Spotify with songs tailored for six moods.

An official music page of the country - Ukraine.ua. It was created to promote a positive image of Ukraine among foreign audiences through contemporary Ukrainian music in English and Ukrainian.

We believe that wherever you come from or wherever you live, we understand and feel the emotions of each other. And also spread! Happiness, inspiration, sometimes sadness that we can share across countries and continents.

The page currently has six themed playlists. They are based on emotions that are clear to everyone: inspiration, party, joy, sadness, motivation, joy. Wherever the listeners come from or wherever they are, the page offers to "share" the emotions that a person feels right now.

Here you can enjoy the various sounds of the country - from melancholic rock to inflammatory hip-hop, from dynamic techno to Christmas songs.

**if you feel motivated**
like when Klitschko is entering the boxing ring

**if you feel the party vibe**
like when you are ready to dance all night long at one of the Odessa bars

**if you feel inspired**
like when you’re gazing at the stars from the Carpathian mountaintop

**if you feel blue**
like when you discover the meaning of ‘zhurba’ — untranslatable Ukrainian type of sadness

**if you feel glad**
like when your Ukrainian red borshch is red enough

**if you fell Christmas**
like when you start hearing Shchedryk / Carol of the Bells on every corner

The playlists are based on emotions that are clear to everyone: inspiration, joy, sadness, motivation, joy. Wherever the listeners come from or wherever they are, the page offers to "share" the emotions that a person feels right now.

Selections of songs by Ukrainian artists will acquaint foreign audiences with new music and favorite hits and motivate to explore Ukrainian culture.

The page features photos of Ukrainian photographers - partners of the photo bank on the official website of Ukraine and the brand of Ukraine NOW.